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Data Privacy


1. Use of Google Analytics

This website utilises Google Analytics, a web analysis service of Google Inc. (“Google”). Google Analytics utilises so-called “cookies”, text files stored to your computer allowing for an analysis of the way you use the website. Normally, the information the cookie created in connection with your use of this website is transmitted and stored to a Google server in the U.S. However, if the IP anonymisation function is activated on this website, your IP address will be shortened beforehand by Google in the member states of the European Union or in other states that are a party to the European Economic Area Agreement. The entire IP address is only transmitted to a Google server in the U.S. and shortened there in exceptional cases. On behalf of the operator of this website, Google will utilise this information in order to analyse the way you use the website, in order to prepare reports regarding the website activities, and in order to provide the website operator with further services related to the way you use the website and the internet. The IP address transmitted by your browser within the framework of Google Analytics will not be merged with other Google data. You can disable the storage of cookies by using a corresponding setting of your browser software; however, we would like to point out that you may not be able to use all functions of this website to their full extent in this case. Furthermore, you can prevent the collection of the data generated by the cookie and relating to your use of the website (including your IP address) to Google, as well as this data being processed by Google by downloading and installing the browser plugin available using the following link (

You will find further information about the site policy and the data privacy at

We would like to make you aware of the fact that Google Analytics was expanded by the code “gat._anonymizeIp();” on this website in order to ensure that the IP addresses are collected in an anonymised manner (so-called IP masking).


2. Use of Social Plugins

Our websites feature social plugins of different social networks (e.g. Facebook, Twitter, Youtube, or Pinterest). By means of these plugins you can set bookmarks on these websites and share these bookmarks with other participants of the social networks. You can recognise social plugins by the logos that can be found on the websites of the social networks. If you open a website containing these social plugins from our internet offer, a direct connection to the servers of the social networks will be established. From there, the image of the plugin and the underlying functions are then transmitted directly to your browser. Your browser will integrate these into the representation of our website. If, at that moment, you are logged in to the social network using your user name and password, the information that you are visiting our website will be transferred to the social network and this information can be assigned to your user account. If you are interacting with the social plugins, i.e. if you share one of our websites or if you use the Facebook “Like” or “Share”, the Pinterest “Pin-it” or the Twitter “Tweet This” functions, for instance, the contents of our websites will be linked to your profile in the social network. If you are not a member of the social network or if you logged out with the providers before visiting our shop, it may nevertheless be possible that at least your IP address is transmitted and stored with the providers. We would like to point out that other data privacy and liability regulations shall be applicable to these linked websites of third party providers. The storage und use of data by the site operator occurring when using these linked sites may exceed the extent of the present data privacy statement. The processing on the connected social networks, the storage durations, as well as the purpose shall exclusively be determined by these providers. Please find further information about the used social plugins and the data privacy statements of these providers by using the following links.

Facebook Like / Share

Operator of the social network: Facebook Inc., 1601 South California Avenue, Palo Alto, California 94304, USA

Data privacy statement Facebook

Google+ button

Operator of the social network: Google Inc., 1600 Amphitheatre Parkway Mountain View, California 94043, USA

Data privacy statement Google+

Twitter Tweet button

Operator of the social network: Twitter Inc., 795 Folsom St., Suite 600, San Francisco, California 94107, USA

Data privacy statement Twitter

Instagram social plugin

Operator of the social network: Instagram Inc., 1601 Willow Road, Menlo Park, California 94025, USA

Data privacy statement Instagram

YouTube social plugin

Operator of the social network: Instagram Inc., 1601 Willow Road, Menlo Park, California 94025, USA

Data privacy statement YouTube

Pin-it button

Operator of the social network: Pinterest Inc., 635 High Street, Palo Alto, California 94301, USA

Data privacy statement Pinterest